Princess Cruises last week christened the new Star Princess with Camila and Matthew McConaughy serving as godparents. The celebrity couple also provides Pantalones tequila to the cruise line. Now Princess has announced an affiliation with another celebrity drinks venture, Hampton Water Rosé, as the latest addition to its Love Line Premium Liquors Collection. Crafted in partnership with Jesse Bongiovi and his father rockstar Jon Bon Jovi, along with world-renowned winemaker Gérard Bertrand (all pictured above), Hampton Water Rosé has received critical acclaim for its quality and lively fresh wine. The wines are available fleetwide and included in Princess Premier and Princess Plus beverage packages. And Insider has tried some of Bertrand’s rose wines and they’re pretty good. The Hampton Water portfolio will offer Princess guests a still and sparkling rosé for toasting special moments at sea. Media aboard Star Princess this past weekend heard about the new wine during a Princess executive forum. “Our Love Line Collection celebrates the spirit of connection through premium, celebrity-crafted libations that elevate the onboard experience,” said Sami Kohen, Princess’ vice president of food and beverage. “Hampton Water Rosé is more than a wine—it’s a reflection of the lifestyle our guests embrace: vibrant, celebratory and inspired by the stars they love.” Princess’ Love Line Premium Liquors Collection features a selection of curated wines and spirits, offering both alcohol and non-alcoholic options with a diverse lineup of celebrity-crafted beverages. These include: Pantalones Organic Tequila by Camila and Matthew McConaughey, Meili Vodka by Jason Momoa and Blaine Halvorson, Sláinte Irish Whiskey by Liev Schreiber, Archer Roose co-owned by Elizabeth Banks. Seven Daughters Moscato by Taraji P. Henson, Melorosa Sauvignon Blanc and Red Blend co-founded by Jason Aldean, Kasi Wicks and Chuck Wicks, Love Prosecco by Romero Britto, Zero Alcohol Sparkling Rosé by Kylie Minogue, and Betty Booze by Blake Lively. "Hampton Water is about bringing people together over great conversation and even better wine,” said Jesse Bongiovi. “To have it featured aboard Princess Cruises—a place where countless memories and connections are made—is an incredible opportunity to share our rosé with people who truly value celebration and togetherness." The addition of Hampton Water Rosé builds on Princess’ reputation for delivering exceptional culinary and beverage experiences, ensuring guests have access to innovative and exclusive offerings during their voyage. For more details about the Love Line Premium Liquors Collection, visit www.princess.com. For more information about Princess, call 800-774-6237 or visit www.princess.com.
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